Get credit toward iPhone15 when you trade in iPhone11 orhigher.Get credit toward iPhone15 when you trade in iPhone11 orhigher.*Buy iPhone 15
iPhone15
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Dynamic Island stays on top of it all.
New 48MP camera. Super-high-resolution photos. 2xTelephoto.
Durable color-infused glass and aluminumdesign.
Charging as easy as USB-C.
Take a closer look.
View in your space
6.1” iPhone152 in five colors6.7” iPhone15Plus2 and 6.1” iPhone152 in Pink6.7” iPhone15Plus2 and 6.1” iPhone152 in Yellow6.7” iPhone15Plus2 and 6.1” iPhone152 in Green6.7” iPhone15Plus2 and 6.1” iPhone152 in Blue6.7” iPhone15Plus2 and 6.1” iPhone152 in Black
iPhone15 in PinkiPhone15 in YellowiPhone15 in GreeniPhone15 in BlueiPhone15 in BlackiPhone15Plus in PinkiPhone15Plus in YellowiPhone15Plus in GreeniPhone15Plus in BlueiPhone15Plus in Black
Click and turn to explore iPhone.Tap and turn to explore iPhone.
Explore the fullstory.
Dynamic Island
Dynamic Island. For when things just popup.
Dynamic Island bubbles up alerts and Live Activities— so you don’t miss them while you’re doing something else. You can track your next ride, see who’s calling, check your flight status, and so muchmore.
DynamicIsland. For when
things just popup.
When something bubbles up, just touch and hold to act on it. DynamicIsland expands so you can find out when your dinner will arrive, rewind your podcast, or see if your AirPods have connected and their battery level.
Double bubble.
If two activities are happening at once, DynamicIsland splits in two. So now you can chat with a friend and keep an eye on your timer. Or follow your team’s score while you check your running pace. Just touch and hold to expand one of the activities, or tap to open the app.
All kinds of activities. Andexpanding.
DynamicIsland can let you know if your flight is delayed, track your hike, and tell you when your workout will end. And new apps are added all the time, so it keeps getting more and morehelpful.
The SuperRetinaXDRdisplay is up to twice as bright in the sun compared to iPhone14, so you’ll really notice the difference. And a big boost in peak HDR brightness makes movies — and even the videos you take — more brilliant.
Up to 2x peak outdoor brightness
StandBy for more information.
StandBy3turns your iPhone into a new full-screen experience with glanceable information you can see from a distance. Just set it on its side while charging to display the time, showcase your favorite photos, or keep an eye on your widgets.
Design
Color through and through. Toughall around.
The innovative new design features back glass that has color infused throughout the material. A custom dual ion-exchange process for the glass, and an aerospace-grade aluminum enclosure, help make iPhone15 incredibly durable.
Dependably durable. The CeramicShield front is tougher than
anysmartphoneglass.
Remarkably resistant. iPhone is splash, water, and dust resistant.4 What a relief.
Truly tough. The aerospace-grade aluminum enclosure is super strong and light.
Colorthrough andthrough. Toughall around.
Creating color through chemistry.
Superfine metallic ions embed color into the glass — with a unique formulation for each color. Then the glass is polished with nanocrystalline particles and etched to create a
textured mattefinish.
A design that
feels just right.
The aerospace‑grade aluminum frame is highly durable, and the new contoured edges feel even better inyourhand.
Now the Main camera shoots in super-high resolution. So it’s easier than ever to take standout photos with amazing detail — from snapshots to stunning landscapes.
Up to 4x resolution to capture incredibledetail2x Telephoto is like having a third camera
All‑new 48MP Maincamera. For breathtaking, smile-making picture taking.
More room to zoom.
Three optical-quality zoom levels let you effortlessly frame the perfect shot from right where you are.
Choose 2x Telephoto to zoom in for that perfect close‑up.
Choose 1x for detailed middle‑distance shots.
Choose 0.5x to capture way more of the scene with the UltraWide camera.
Night mode
Night mode automatically activates in especially dark scenes and now captures even richer color and sharper detail.
Smart HDR
When lighting is bright or uneven, the latest Smart HDR intelligently optimizes for both your subject and the background. So you get gorgeous color and even more true-to-life skin tones.
A front camera autofocused on you.
The TrueDepth camera automatically focuses on you and your friends, for spectacular selfies and supersharp FaceTimecalls.
Videos that deserve the most views.
Take 4K HDR videos with amazing detail, color, and contrast. Use Action mode to steady a really shaky handheld shot. Or try 4K Cinematic mode to automatically shift the focus to the most important subject in a scene.
Use Action mode for smooth handheld videos
Portraits
Focus‑pocus, magicalnew portraits.
More detail and richer color make a dramatic difference in your portraits. And now you can tap to shift the focus between subjects — even after you take the shot. Presto chango.
Want to quickly capture the moment before it’s gone? You no longer have to switch to Portrait mode. If your subject is a person, dog, or cat, iPhone15 automatically captures depth information. So you can choose to instantly see your photo as a portrait, with an artful blur effect. Or later in the Photos app.
2x Telephoto to frame the perfect portrait
Focus-pocus, magical new portraits.
Keep on zooming.
Use the optical-quality 2x Telephoto to zoom in and frame the perfect portrait from right where you are. Need to go closer still? Use continuous zoom to move in even more.
Phantastic Photonic photos.
The new PhotonicEngine supercharges your portraits. It combines the best pixels from a super‑high‑resolution image with another that’s optimized for light capture. So you get a 24MP image with twice the resolution. It’s perfect for everyday photos — at a file size small enough for storing and sharing.
Battery
All-day battery life. Forall the things you want tokeep doing.
Up to26 hrs26hrsvideo playback on iPhone15Plus5
Up to20 hrs20hrsvideo playback on iPhone155
Up to 3 additional hours of video playback compared to iPhone12
A16Bionic chip
A16Bionic chip. APro-proven powerhouse.
A16Bionic powers all kinds of advanced features. Like computational photography used for 24MP photos and next-generation portraits. Voice Isolation for phone calls. And smooth performance for graphics-intensive games. All with incredible efficiency for great battery life. No wonder it started as a Pro chip.
The A16Bionic GPU is up to 40% faster than the GPU in iPhone12
Connectivity
USB-Compatible.
The new USB-C connector lets you charge your Mac or iPad with the same cable you use to charge iPhone15. You can even use iPhone15 to charge AppleWatch or AirPods.6 Bye-bye, cableclutter.
USB-Compatible.
Turbocharge.
Charge up to 50% in around 30 minutes7 with the 20W USB-C Power Adapter. Or add a MagSafeCharger for fast, efficient wireless charging. (Both soldseparately.)
Want to find a friend in a crowded train station or busy park? Look no further than PrecisionFinding for FindMy friends. It’s powered by the second‑generation UltraWideband chip,8 now with three times greater range, so it can lead you right tothem.
To enable Precision Finding, friends with iPhone15Pro or iPhone15 can share their location only with you using FindMy. It’s simple —and private.
Connect here, there, and everywhere.
eSIM simplifies traveling. Just activate an eSIM for the country you’re visiting before you go. Or when youarrive.9
More on eSIM
More on traveling witheSIM
5G provides a superfast experience so you can make high-quality FaceTime calls, quickly download files, and play real-time multiplayer games on thego.10
Wi-Fi 6 is speedy. So you can stream movies at the highest resolutions. And make Wi-Fi calls without ahitch.
Safety
In an emergency, iPhone has your back.
New Roadside Assistance via satellite11 can get you help for things like a flat tire or dead battery, even when you’re off thegrid.
iPhone also has
Emergency SOS via satellite11 and CrashDetection12, two
vital safety features that have helped save lives.
In an emergency, iPhone has yourback.
Introducing Roadside Assistance viasatellite.
If your car breaks down and you’re off the beaten path without cell service or Wi-Fi, you can still use iPhone to get help.11
First, start a new text to Roadside Assistance and follow the easy onscreen steps to see how to connect — and stay connected — to a satellite. Then tap to answer a few key questions, like what model of car you have and what kind of help you need.
Once you reply, you’ll be connected with a AAA roadside assistance provider, who can send someone with the right equipment to help get you moving again. Don’t have a membership? No worries. It all works, even if you’re not a member.13
Roadside Assistance via satellite is included for free for two years with iPhone15
Emergency SOS via satellite.
If you’ve tried calling 911 but don’t have cell service or Wi-Fi, you can use iPhone to text emergency services over satellite.11
To save time, iPhone front-loads important questions to assess your situation. Just tap to respond. Then iPhone will show you where to point your phone to stay connected and avoid obstructions like mountains.
Remember, it can take from 15 seconds to more than a minute to get through depending on conditions.
Crash
Detection.
iPhone can detect a severe car crash and call for help if you can’t.12
Hardware sensors and advanced motion algorithms identify signs of a crash, like sudden shifts in speed and direction, or changes in cabin pressure caused by deploying airbags.
Then iPhone can call 911 and notify your emergency contacts.
Over 1 million hours of real-world driving and crash data helps iPhone recognize accidents.
Values
Designed to make a difference.
What matters to you matters to Apple, too. From privacy protections that give you more control over your data. To using more recycled materials that minimize environmental impact. To creating built-in features that make iPhone accessible to all.
The enclosure of iPhone15has 75% recycled aluminum
Designed to make a difference.
Privacy. That’siPhone.
The Health app makes it easy for you to access your health and fitness information — and securely share access with apps, relatives, and doctors.
Passkeys eliminate the need for passwords on apps and websites by using unique digital keys. Just use TouchID or FaceID to authenticate. Simple and secure.
Safari Enhanced Private Browsing locks browsing windows when they’re not being used, blocks known trackers from loading, and removes trackingURLs.
More on Apple and Privacy
Big steps toward a smaller footprint.
iPhone15 contains more recycled materials than ever:
100 percent recycled cobalt in the battery14
100 percent recycled copper foil in the MagSafe inductive charger
Now 99 percent of iPhone packaging is fiber based,15 with 100 percent recycled or responsibly sourced wood fibers.16 And there’s still no plastic wrap around thebox.
Our stores, offices, and data centers are already carbon neutral. By 2030, our products — and your carbon footprint from using them — will be, too.
More on Apple and the Environment
iPhone for all.
If you’re at risk of losing your ability to speak, Personal Voice lets you create a voice that sounds like you, so you can communicate with it using LiveSpeech for calls and conversations.
Assistive Access helps users with cognitive disabilities tailor apps and experiences. For example, Messages can offer visual communication tools, like video messages, and the Home Screen can emphasize large text and icons.
VoiceOver is a screen reader that tells people who are blind or have low vision exactly what’s happening on iPhone. It can describe friends, objects, text, photos, and even graphs in great detail.
More on built-in Accessibility features
iOS17.
Style it out. Swap it over. Sticker it up.
Contact Poster. Create your own poster that contacts will see when you call. Pick a favorite pic or Memoji, pair it with a favorite font, and there you have it — your very own calling card.
NameDrop. Want to swap contact info with someone? Just bring your iPhone close to theirs. You can both choose what you want to share, and the information transfers instantly.
Live Stickers. Touch and hold an object in a photo to lift it from the background and create a sticker. Add effects like Puffy and Shiny. Or create animated stickers from LivePhotos.
Find out more about iOS17
Significant others.
Misplaced your iPhone? The latest AppleWatch models can show you its approximate distance and direction.17 To set up a group photo on your iPhone, join the group and use AppleWatch as a viewfinder to snap the shot. And, when you take a call on your AppleWatch, just tap your iPhone to continue the conversation there.
You can answer calls or messages from your iPhone directly on your Mac. Copy images, video, or text from your iPhone, then paste into another app on your nearby Mac. And with iCloud, you can access your favorite files from either your iPhone or Mac.
Set up AirPods on iPhone with just a tap. You’ll love Adaptive Audio, which automatically tailors the noise control to provide the best listening experience across different environments and interactions throughout theday.
Ways to shop and save at Apple.
Shop iPhone
Save with AppleTradeIn.
Get credit toward iPhone15 or iPhone15Pro when you trade in iPhone11 orhigher.*
Apple TradeIn
Trade in your eligible device for credit.
Select a new product and add a trade‑in. Once it’s received and verified, we’ll credit your payment method. Or, choose AppleCard Monthly Installments and we’ll apply the credit instantly. Termsapply.
Learn more about Apple Trade In
Pay over time, interest‑free.
When you choose to check out with AppleCard Monthly Installments.18
AppleCard Monthly Installments
Pay monthly and enjoy 3% Daily Cashback.
Pay for your new iPhone over time, interest‑free when you choose to check out with AppleCard Monthly Installments.18 And get 3% Daily Cash back up front. Termsapply.
Learn more about Apple Card Monthly Installments
iPhone carrier deals. Right here at Apple. For as low as$0.
Includes trade‑in and carrier credits. AT&T: up to $700. T‑Mobile: up to $800. Verizon: up to $830.19
Get flexible delivery and easypickup.
Choose two‑hour delivery from an AppleStore, free delivery, or easy pickupoptions.
Delivery & Pickup
Flexible delivery and pickup options.
Get your new Apple products quickly and easily with 2‑hour delivery from an AppleStore, free next‑day delivery, or convenient Apple pickupoptions.
Learn more about delivery and pickup options
Shop live with aSpecialist.
Let us guide you live over video and answer all of yourquestions.
Guided video shopping
Shop live with aSpecialist.
We can help you choose the product you need while guiding you through the online Apple Store. Available 7 a.m.—7 p.m.PT
Call us at 1-800-MY-APPLE Available 5 a.m.—9 p.m.PT
Reserve an in‑store shoppingsession
Get to know your newiPhone.
Learn how to get the most out of your new iPhone with a free one‑on‑one PersonalSession.
Online Personal Session
Get to know your newiPhone.
Whether you’re new to your Apple device or need a refresher on the latest features, schedule a free one‑on‑one session with a Specialist to set up your iPhone and get it ready to use. We can show you how to get more from the products you love — and even share our favoritetips.
Learn more about your new iPhone
Explore a shopping experience designed aroundyou.
When you shop in the AppleStoreapp.
AppleStore app
Shop in the AppleStore app, tailored specifically foryou.
Get personalized product recommendations, compare models, find flexible payment options, track your orders, andmore.
Scan the QR code to getstarted.
Download the Apple Store app
Keep exploring iPhone.
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New
iPhone15
Available in Pink, Yellow, Green, Blue, and Black
1
Currently viewingiPhone 15Buy
A16Bionic chip with 5-core GPU
Advanced dual-camera system
48MP Main camera 2x Telephoto Ultra Wide camera
Up to 26 hours video playback20
New
iPhone15Pro
Available in Natural Titanium, Blue Titanium, White Titanium, and Black Titanium
1
Learn moreBuy
A17Pro chip with 6-core GPU
Pro camera system
Our most advanced 48MP Main camera 3x or 5x Telephoto camera Ultra Wide camera
Introduction: My name is Pres. Carey Rath, I am a faithful, funny, vast, joyous, lively, brave, glamorous person who loves writing and wants to share my knowledge and understanding with you.
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